The Story Behind the Iconic “We Can Do It!” Campaign (1943) Categories Blog, Branding Comments 0 comment Tags aviation industry, female empowerment, gender equality, Rosie the Riveter, We Can Do It" campaign, women in the workforce, WWII history The Story Behind the “We Can Do It!” Campaign During World War II, the U.S. government launched the “We Can Do It!” campaign, an iconic poster designed by J. Howard Miller in 1943. Originally intended to boost morale at Westinghouse … Read More
